---
title: Disney Creative Strategy
description: An IdeaScale Whiteboard facilitator guide for Disney Creative Strategy
---

[Skip to content](https://help.ideascale.com/disney-creative-strategy#main-content)

English

Show submenu for translations

[![IdeaScale](https://help.ideascale.com/hs-fs/hubfs/ideascale-logo.png?width=223&height=31&name=ideascale-logo.png)](https://help.ideascale.com/?hsLang=en)

Open main navigation

Close main navigation

- English
  
  Show submenu for translations
- [Go to ideascale.com](https://ideascale.com/)

[Go to ideascale.com](https://ideascale.com/)

 Hi!👋 How can we help you today?

- There are no suggestions because the search field is empty.

1. [IdeaScale Support Center](https://help.ideascale.com/?hsLang=en)
2. [IdeaScale Whiteboard](https://help.ideascale.com/ideascale-whiteboard?hsLang=en)
3. [Facilitator Guides](https://help.ideascale.com/ideascale-whiteboard?hsLang=en#facilitator-guides)

# Disney Creative Strategy

## An IdeaScale Whiteboard facilitator guide for Disney Creative Strategy

This IdeaScale Whiteboard will be our collaborative space for applying the Disney Creative Strategy. We'll use its features to move through the Dreamer, Realist, and Spoiler mindsets, capturing and refining ideas at each stage.

![Disney strategy-png](https://help.ideascale.com/hs-fs/hubfs/Disney%20strategy-png.webp?width=670&height=382&name=Disney%20strategy-png.webp)

**Brainstorming Objectives:**

- To apply the Disney Creative Strategy (Dreamer, Realist, Spoiler) to generate innovative ideas or solve problems.
- To encourage diverse thinking and challenge assumptions.
- To develop well-rounded and actionable plans.
- To use the whiteboard to visually represent the different stages of the strategy.

---

### **Timing:** 90 minutes

[Introduction - 15 Minutes](https://help.ideascale.com/disney-creative-strategy#Introduction)

[Brainstorming Instructions - 60 minutes](https://help.ideascale.com/disney-creative-strategy#brainstorming)

[Adjourn - 15 Minutes](https://help.ideascale.com/disney-creative-strategy#adjourn)

[Tips for Facilitators](https://help.ideascale.com/disney-creative-strategy#tips)

---

### **Introduction (15 minutes)**

- Welcome participants and introduce the Disney Creative Strategy.
- Explain the three distinct roles:  
    - **Dreamer:** Focuses on imagination, possibilities, and blue-sky thinking.
    - **Realist:** Analyzes ideas practically, considering implementation and feasibility.
    - **Spoiler (or Critic):** Identifies potential problems, challenges, and obstacles.
- Emphasize the importance of moving through each stage sequentially and respecting each role.
- Explain how to use the digital sticky notes and whiteboard sections to represent each stage.
- Clearly define the problem, challenge, or opportunity that will be addressed.

---

### **Brainstorming Instructions (60 minutes)**

- **Activity 1: The Dreamer Phase (20 minutes):** 
    - Instruct participants to adopt the "Dreamer" mindset.
    - Encourage them to generate as many ideas as possible, without judgment or limitations.
    - Use digital sticky notes to capture these ideas in a designated "Dreamer" section of the whiteboard.
    - Promote a free-flowing and imaginative environment.

- **Activity 2: The Realist Phase (20 minutes):** 
    -  Shift the focus to the "Realist" mindset.
    - Have participants review the "Dreamer" ideas and analyze their feasibility, practicality, and potential implementation.
    - Use different colored sticky notes (or move existing ones) to add realist considerations, action plans, and potential steps for each idea.
    - Create a "Realist" section on the whiteboard to organize these additions.

- **Activity 3: The Spoiler Phase (20 minutes):**
- - Transition to the "Spoiler" (or Critic) mindset.
    - Ask participants to identify potential problems, challenges, risks, and obstacles associated with the ideas and plans.
    - Use a different color of sticky notes (or move/annotate existing ones) to capture these concerns in a "Spoiler" section of the whiteboard.
    - Encourage constructive criticism and thorough analysis.

---

### **Adjourn (15 minutes)**

- Summarize the refined ideas and plans, incorporating insights from all three phases.
- Discuss next steps for further development or implementation.
- Capture the final whiteboard and distribute it to participants.
- Thank participants for their contributions.

---

### **Tips for Facilitators**

- Ensure participants understand the distinct roles of each phase.
- Guide the group through each phase sequentially, maintaining focus.
- Encourage respectful communication and constructive criticism.
- Use the digital whiteboard to visually separate and organize the output of each phase.
- Facilitate the discussion to ensure that ideas are thoroughly explored and refined.
- Keep the session focused and productive, ensuring all voices are heard.

---

Last Updated: June 18, 2026

- [Product Updates](https://help.ideascale.com/product-updates?hsLang=en#main-content)
  
  
  
  
  
    - [2026](https://help.ideascale.com/product-updates?hsLang=en#2026)
    - [2025](https://help.ideascale.com/product-updates?hsLang=en#2025)
- [Workspace](https://help.ideascale.com/workspace?hsLang=en#main-content)
  
  
  
  
  
    - [Workspace Homepage](https://help.ideascale.com/workspace?hsLang=en#workspace-homepage)
- [Manage Workspace](https://help.ideascale.com/manage-workspace?hsLang=en#main-content)
  
  
  
  
  
    - [Workspace Configuration](https://help.ideascale.com/manage-workspace?hsLang=en#workspace-configuration)
    - [Email Settings](https://help.ideascale.com/manage-workspace?hsLang=en#email-settings)
    - [Security](https://help.ideascale.com/manage-workspace?hsLang=en#security)
    - [Data](https://help.ideascale.com/manage-workspace?hsLang=en#data)
- [Campaign Management](https://help.ideascale.com/campaign-management?hsLang=en#main-content)
  
  
  
  
  
    - [Campaigns](https://help.ideascale.com/campaign-management?hsLang=en#campaigns)
    - [Workflow](https://help.ideascale.com/campaign-management?hsLang=en#workflow)
    - [Team Roles](https://help.ideascale.com/campaign-management?hsLang=en#team-roles)
- [IdeaScale AI](https://help.ideascale.com/ideascale-ai?hsLang=en)
- [IdeaScale Whiteboard](https://help.ideascale.com/ideascale-whiteboard?hsLang=en#main-content)
  
  
  
  
  
    - [Facilitator Guides](https://help.ideascale.com/ideascale-whiteboard?hsLang=en#facilitator-guides)
- [Best Practices](https://help.ideascale.com/best-practices?hsLang=en#main-content)
  
  
  
  
  
    - [FAQs](https://help.ideascale.com/best-practices?hsLang=en#faqs)
- [New User Guides](https://help.ideascale.com/new-user-guides?hsLang=en#main-content)
  
  
  
  
  
    - [Starter Guide](https://help.ideascale.com/new-user-guides?hsLang=en#starter-guide)
    - [Registration, Password & Authentication, New Users](https://help.ideascale.com/new-user-guides?hsLang=en#registration-password-authentication-new-users)
    - [Participation](https://help.ideascale.com/new-user-guides?hsLang=en#participation)
    - [Notifications](https://help.ideascale.com/new-user-guides?hsLang=en#notifications)
- [Personal Settings](https://help.ideascale.com/personal-settings?hsLang=en#main-content)
  
  
  
  
  
    - [Email, Services & Devices](https://help.ideascale.com/personal-settings?hsLang=en#email-services-devices)
    - [Your Communities & Notifications](https://help.ideascale.com/personal-settings?hsLang=en#your-communities-notifications)
    - [Messages](https://help.ideascale.com/personal-settings?hsLang=en#messages)
- [Reporting](https://help.ideascale.com/reporting?hsLang=en)
- [Idea Portfolio](https://help.ideascale.com/idea-portfolio?hsLang=en)
- [Moderator Dashboard](https://help.ideascale.com/moderator-dashboard?hsLang=en)
- [Member Management](https://help.ideascale.com/member-management?hsLang=en#main-content)
  
  
  
  
  
    - [Administrators](https://help.ideascale.com/member-management?hsLang=en#administrators)
    - [Custom Admin](https://help.ideascale.com/member-management?hsLang=en#custom-admin)
    - [Members](https://help.ideascale.com/member-management?hsLang=en#members)
    - [Moderators](https://help.ideascale.com/member-management?hsLang=en#moderators)
    - [Groups](https://help.ideascale.com/member-management?hsLang=en#groups)
- [Community Overview](https://help.ideascale.com/community-overview?hsLang=en)
- [Community Settings - Community Configuration](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#main-content)
  
  
  
  
  
    - [Community Info](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#community-info)
    - [Profile Questions](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#profile-questions)
    - [Tags](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#tags)
    - [Labels](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#labels)
    - [Strings](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#strings)
    - [Landing Pages](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#landing-pages)
    - [Custom Pages](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#custom-pages)
    - [Footer](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#footer)
    - [File Library](https://help.ideascale.com/community-settings-community-configuration?hsLang=en#file-library)
- [Community Settings - Email Settings](https://help.ideascale.com/community-settings-email-settings?hsLang=en#main-content)
  
  
  
  
  
    - [General](https://help.ideascale.com/community-settings-email-settings?hsLang=en#general)
    - [Notifications](https://help.ideascale.com/community-settings-email-settings?hsLang=en#notifications)
    - [Broadcast Emails](https://help.ideascale.com/community-settings-email-settings?hsLang=en#broadcast-emails)
    - [Idea Inactivity Emails](https://help.ideascale.com/community-settings-email-settings?hsLang=en#idea-inactivity-emails)
    - [Email Logs](https://help.ideascale.com/community-settings-email-settings?hsLang=en#email-logs)
- [Community Settings - Automation](https://help.ideascale.com/community-settings-automation?hsLang=en)
- [Community Settings - Community Access](https://help.ideascale.com/community-settings-community-access?hsLang=en)
- [Community Settings - Integrations](https://help.ideascale.com/community-settings-integrations?hsLang=en#main-content)
  
  
  
  
  
    - [App Directory](https://help.ideascale.com/community-settings-integrations?hsLang=en#app-directory)
    - [Developer API](https://help.ideascale.com/community-settings-integrations?hsLang=en#developer-api)
- [Community Settings - Data](https://help.ideascale.com/community-settings-data?hsLang=en#main-content)
  
  
  
  
  
    - [Export Data](https://help.ideascale.com/community-settings-data?hsLang=en#export-data)
    - [Import Data](https://help.ideascale.com/community-settings-data?hsLang=en#import-data)
    - [Erase Community Data](https://help.ideascale.com/community-settings-data?hsLang=en#erase-community-data)
- [Government](https://help.ideascale.com/government?hsLang=en)
- [Policies & Notices](https://help.ideascale.com/policies-notices?hsLang=en)
- [Community Settings - Logs](https://help.ideascale.com/community-settings-logs?hsLang=en)

[![Chill listening crop-3](https://help.ideascale.com/hs-fs/hubfs/Icon_V2-1.png?width=24&height=24&name=Icon_V2-1.png "Chill listening crop-3")](http://ideascale.com)

IdeaScale's Help Center

Copyright © 2026, IdeaScale