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Google Analytics Integration

How to connect Google Analytics to your IdeaScale Community

Path: Workspace Homepage >> Navigation Panel >> Settings >> Community >> Integrations >> All Apps >> Google Analytics

What is Google Analytics Integration?
Google Analytics Integration connects an IdeaScale community to Google Analytics, adding a layer of visitor and engagement data — including demographics, time spent on site, browser information, and device details — alongside the platform's built-in reporting.

Connecting a community to Google Analytics is straightforward and provides Community Administrators with visibility into how Members interact with the community outside of IdeaScale's native analytics.

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For guidance on upgrading from UA to GA4, kindly refer to Google Analytics Migrations from UA to GA4


Role Permissions

  1. Community Administrator: Connects and manages the Google Analytics Integration from Settings >> Community >> Integrations.


Trackable Activities

Once connected, Google Analytics can track the following activities within a community:

  1. Page Views: Page views by logged-in Members.
  2. Geographic Location: Where in the world logged-in Members are viewing the community from.
  3. Device Type: The type of device a Member is using to access the community.
  4. User Type: Whether a visit comes from a new or returning user, as classified by Google Analytics.
  5. Ideas Submitted: The number of ideas submitted by a Member.

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Connecting Google Analytics to a Community

Navigate to Settings >> Community >> Integrations >> All Apps and select Google Analytics, then enter the tracking code provided by Google Analytics into the tracking code field to complete the connection.

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Note: An Analytics account must already exist in order to generate a tracking code. Guidance on creating one is available directly from Google at Google Analytics account setup.


Data Considerations

  • All data in Google Analytics is Session-based rather than Member-based.

  • Google Analytics can take up to 24 hours to display data after it is first set up.

  • IdeaScale custom pages can also be tracked using Google Analytics.

  • Anonymous visitors are not currently tracked using Google Analytics.


Frequently Asked Questions

Is data in Google Analytics tracked by session or by individual Member?

Data in Google Analytics is Session-based rather than tied to an individual Member's account.

How long does it take for data to appear in Google Analytics after setup?

Google Analytics can take up to 24 hours to display data after the integration is first configured.

Can IdeaScale custom pages be tracked using Google Analytics?

Yes. IdeaScale custom pages can be tracked using Google Analytics in addition to standard community pages.

Are anonymous visitors tracked in Google Analytics?

No. Anonymous visitors are not currently tracked using Google Analytics; tracking is limited to logged-in Members.

Where can guidance on migrating from Universal Analytics to GA4 be found?

Guidance on upgrading from Universal Analytics (UA) to GA4 is covered in the Google Analytics Migrations from UA to GA4 article, linked below.


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Last Updated: August 27, 2026